Standard Gloves


AMMEX’s standard glove lineup is the industry standard for disposable gloves. This X3 series provides barrier and chemical protection suitable for tasks in food service, automotive, janitorial and other applications. These gloves are available in extended size ranges and are offered in 200 count boxes for greater value. AMMEX offers the following standard gloves:

X3 Nitrile Gloves
These gloves are 9.5 inches from the fingertip to cuff. The gloves are chlorinated to provide comfortable fit and feel.

X3 200 Nitrile Gloves 
With 200 gloves per box and 2,000 gloves per case, this option gives you twice as many gloves as the X3. This allows you to save time by restocking less often and reduces shipping costs.

X3 Black Nitrile Gloves
These gloves give you all the features of the X3 Nitrile with a bold black color to hide dirt, grease and grime for a professional appearance.

X3 Black 200 Nitrile Gloves
These gloves provide all the benefits of X3 Black Nitrile but come with twice as many gloves in a box. The 200 count boxes reduce shipping costs and time restocking inventory.

“AMMEX’s X3 line represents the industry standard.”

LX3 Latex Gloves
These lightweight gloves offer impressive dexterity and the best fit and feel.

GPX3 Vinyl Gloves
GPX3 Vinyl Gloves are the least expensive barrier protection and are fully featured with a smooth polymer coating, which makes them easy to don and doff.

GPX3 200 Vinyl Gloves
These gloves are the same as GPX3 Vinyl gloves but come 200 gloves per box and 2,000 per case which offer time savings in restocking.

AMMEX X3 standard gloves are appropriate for most applications. AMMEX also provides select and premium offerings for jobs that require more puncture and chemical resistance and strength. Always be sure to get the right glove for the right job!

Contact us or your AMMEX Representative today to learn more about standard, select and premium gloves.

AMMEXStandard Gloves
Read More

Finishing the Glove: How does it Work?


After gloves are manufactured, they need to be finished to facilitate donning and doffing. The material of gloves often makes it difficult for users to don without some type of finishing technique. Now there are several different ways to go about finishing a glove, including polymer coating, chlorination and polyurethane finishes. Finishing the Glove: How does it Work?

Powdering

Powdered gloves, as the name implies, use a powder coating to help users don and doff disposable gloves by absorbing excess moisture on the hands. Powdering takes place following manufacturing. In the past, gloves had powdered formers, making powder a byproduct of manufacturing. Due to advancements in manufacturing technology, gloves are powdered with food-grade cornstarch, before they are taken from their formers and turned inside out. Powdered gloves are not suitable in situations where the powder could interfere with biological and chemical processes, such as chemical sealing or wound closure. Powder also damages paints and varnishes by leaving a residue behind. For this reason, manufacturers have adopted alternative ways to finish gloves.

Chlorination
Chlorination is a finishing method for powder free gloves. Manufacturers wash gloves in a chlorine gas or a solution of hypochlorite and hydrochloric acid. Gloves are then rinsed to prevent the chemical from interacting with the glove further. The solution reduces the surface tackiness of the glove and also gives it a softer texture. When used on latex, the chlorination process also reduces the amount of latex proteins, to make them less likely to cause an allergy. One thing to keep in mind is that chlorination slightly reduces the shelf life of products because the chemicals break down the glove material. This method was developed for latex gloves, but new advancements in technology have made the process available for nitrile gloves.The AMMEX Gloveworks Heavy Duty Orange Nitrile Glove is an example of a chlorinated glove.

“Finishes applied after the manufacturing process make donning and doffing easier.”

Polymer coating
The majority of disposable gloves on the market are now powder free. Applying a polymer coating is a more recent method: Manufacturers use polymers, such as silicones, acrylics and hydrogels, to make gloves easier to don. The polymer coating has less surface friction than the glove material, which makes it slip on the hand more easily. The polymer is generally applied while the glove is still on the former. Polymer coating is most frequently used on nitrile and latex. For example, AMMEX GlovePlus Black Nitrile Gloves are polymer coated.

Polyurethane
A polyurethane coating on the inside of the gloves reduces tackiness, making the glove easier to don and doff. Polyurethane is most frequently used on vinyl gloves.

Finishes allow glove users to don and doff with ease, creating a seamless experience as they change gloves. Finishes, particularly chlorination, also make the glove softer for people who need to work with their hands all day. These processes also reduce latex proteins that lead to allergies and irritation. Simply put, finishing makes disposable gloves easier and more comfortable to wear.

It is easy to add disposable gloves to your product line up. Become an AMMEX distributor to get started today.

 

AMMEXFinishing the Glove: How does it Work?
Read More

The Trend Toward Ecommerce


The business world has changed significantly over the past decade. Ecommerce is now a crucial part of the economy, and companies that do not have an online presence will suffer. According to data from research firm eMarketer, ecommerce in the U.S. is expected to grow 14.2 percent in 2015, accounting for 7 percent of total retail sales and reaching a total of $349 billion in sales. As the years go on, online revenue will continue to take a bite out of overall retail sales. AMMEX took the right steps to stay on top of the ecommerce trend, remain ahead of the curve and helps its customers do the same. In addition to embracing ecommerce, AMMEX developed digital marketing resources to increase Web traffic and engage with customers.

Remain competitive with ecommerce

In 2015, having an ecommerce platform is crucial to maintaining a successful business. Customers expect to be able to purchase items online. They are unlikely to work with a vendor that does not provide an ecommerce solution, especially if another local vendor does allow online sales.While there will always be a place for in-store sales, customers enjoy the flexibility of online shopping. According to PricewaterhouseCoopers’ Total Retail Survey, nearly half of respondents indicated they like being able to go online whenever they want: day or night.In addition, 27 percent say they shop online because a wider variety of products are available. These days, it is common for businesses to have more inventory available online than in their physical locations. A big-box chain may have 900,000 SKUs available on its Web store. This means all mid-sized distributors that maintain traditional stores need to also have an online site to remain competitive.

Support ecommerce with digital marketing
Many companies fail to adapt to a changing marketplace and perform badly as a result. Just think about how Kodak failed to understand customers’ interest in digital cameras and continued to invest in analog film. Despite being the first company to invent a digital camera, the company filed for bankruptcy in 2012. In contrast, AMMEX recognized early on the need to develop a robust online presence. As a multinational corporation with offices that span the globe, it was necessary for AMMEX to invest in digital solutions. As a result, AMMEX has been named one of the fastest growing companies by both Puget Sound Business Journal and Inc. magazine.

Distributors that partner with AMMEX have the benefit of working with a forward-thinking supplier. AMMEX recognizes the need to support online sales with digital marketing. AMMEX leverages marketing support as a key differentiator. With the shift toward online stores and ecommerce spaces, AMMEX embraces digital marketing.

 “Digital marketing engages customers and earns their trust.” 

Along with the availability of an online store, digital marketing programs are also an important way to keep customers engaged and earn their trust. According to PwC, 56 percent of customers research a purchase by using a search engine. Moreover, customers regularly turn to social media, especially Facebook, YouTube and Twitter, to learn more about companies and their products.

For this reason, AMMEX developed digital marketing assets, which distributors use as a resource when developing their own campaigns. AMMEX provides educational videos, a blog and social channels to educate potential customers and lead them to make a purchase online.

Whether or not customers choose to make a final purchase online, the Internet figures heavily into their decision-making process. It is important for all businesses to have an online presence bolstered heavily by digital marketing efforts such as search engine optimization, social media or email campaigns. AMMEX develops resources to support distributors and help them get started with digital marketing to bring in more customers. AMMEX embraced the digital revolution head on. It is the company’s mission to help customers do the same.

AMMEXThe Trend Toward Ecommerce
Read More

September is National Food Safety Month


Each September, the National Restaurant Association celebrates National Food Safety Month as a way to increase awareness and education about proper food handling. The event was established in 1994 and recently passed its 20-year anniversary. This educational event raises visibility about food safety, and it’s also a great opportunity to sell more gloves. Restaurants and other food service venues all have a large number of staff who need disposable gloves for safe food handling. Thus, the food industry represents a great opportunity for glove sales. In 2012, glove revenue from this industry reached $3.3 billion and will grow 29 percent to $4.3 billion in glove revenue opportunity by 2022. Throughout September, AMMEX will support NFSM and help to educate buyers regarding the uses of gloves.

Food safety in restaurants
The NRA comprises 970,000 restaurant and food service outlets in the U.S., covering a workforce of close to 13 million employees. The term food service also applies to any environment in which food is served, including sit-down restaurants, food trucks, college cafeterias, and more. If staff members handle or serve food, it is a food service establishment, which means they need to be aware of proper sanitation and hygiene guidelines.

“All food service environments need to be prudent about containing possible pathogens.”

Despite the wide variety of businesses and organizations that are in the food service industry, they all have one thing in common: the need to be prudent about containing possible pathogens and protecting employees and consumers from illnesses. Disposable gloves are among the first line of defense against foodborne illnesses like salmonella, as well as bacteria that may be transferred to food through contamination, such as E.coli or hepatitis A. That’s why the NRA’s NFSM event is so important: It helps food service organizations prevent foodborne pathogens.

Every year, NFSM designates five educational topics: one for each week in September. This year’s educational theme is “Let It Flow,” which focuses on the movement of food through the restaurant and preventing contamination issues at each stage. Here are the topics the month-long event will cover:

  • Week one: Receiving
  • Week two: Storage
  • Week three: Thawing and Holding
  • Week four: Preparation
  • Week five: Service

Food service establishments will learn each week about a different step and best practices to ensure the food remains safe to eat. At each stage, gloves help staff prevent contamination and cross-contamination of ingredients.

Gloves in food service
In addition to best practices offered by the NRA, the U.S. Food and  Drug Administration (FDA) has several rules regarding the necessity of gloves for food contact. These rules are in place to protect both workers in food processing and consumers.

  • Workers must minimize bare hand and arm contact with exposed food that is not ready to eat.
  • Gloves or utensils such as tongs and spatulas must be used for contact with exposed, ready-to-eat foods except when washing fruits and vegetables.
  • Gloves are used for a single task and must be discarded when workers switch to a new task, the gloves become soiled or the task is interrupted.
  • The FDA also requires all food processing employees wash their hands. This step reduces the chance of contamination because it prevents pathogens and other hazardous materials from touching the inside of the glove – one of many best practices for donning gloves.
“AMMEX gloves are excellent for food service applications.”

The right gloves for the right job
Food service positions, while they all require some sort of glove, involve handling different ingredients and kitchen equipment. Moreover, individual positions within the organization require unique gloves depending on the scope of the job. Polyvinyl chloride (PVC) and vinyl gloves are common throughout the industry because of their relatively low cost and the loose fit, which makes them easier to don and doff. These features are important in food service, where workers have to change gloves frequently.

Vinyl’s advantage over poly is that it conforms to the hand more closely, increasing dexterity. Employees are also able to obtain extra protection with AMMEX Anti-Microbial Vinyl Gloves, which have built in antimicrobial agents to prevent organisms from growing and help prevent cross-contamination.

However, food service establishments should not feel the need to limit themselves to vinyl. Other glove materials are equally useful in this industry. Why not consider a premium glove, such as nitrile or latex? Both materials provide superior dexterity, as well as greater puncture resistance vinyl.

AMMEX’s X3 Series provides a number of options for food service applications. This lineup includes the following gloves:

  • Xtreme X3 Nitrile Gloves: Microtexture enhances gripping power in wet and dry conditions, and these gloves provide three times the puncture resistance of latex. Xtreme X3 Nitrile Gloves also feature chemical resistance and are FDA approved for food service.
  • X3 Black Nitrile Gloves: These gloves have all the same benefits as X3 Nitrile, with a classic black color that provides a professional appearance.
  • GPX3 Vinyl Gloves: GPX3 Vinyl Gloves are low-cost and loose-fitting for light duty applications where employees change gloves repeatedly.
  • LX3 Latex Gloves: These latex gloves are lightweight, provide superior puncture resistance than vinyl and offer more elasticity than nitrile.

GPX3, X3, and BX3 gloves also come with a choice of 200 gloves per box, which adds up to 2000 gloves per case. Buying larger numbers of gloves at once means you spend less on packaging and replace boxes half as often.

No matter what the application or the needs of your staff, AMMEX has a glove that fits. Be sure to follow along with us through the month of September and show your support by using the has​htags #FoodSafetyMonth and #LetItFlow2015.

AMMEXSeptember is National Food Safety Month
Read More

Select Gloves


Unique industries require different varieties of gloves. AMMEX’s offerings move from standard to select to premium gloves for the toughest environments. When you need a midlevel glove with qualities in between standard and premium, select is your best bet. Here are some of the select gloves AMMEX offers:

Gloveworks Latex Gloves
These gloves have great elasticity. Chlorination makes Gloveworks Latex Gloves extra soft and comfortable.

Xtreme Nitrile Gloves
Xtreme Nitrile Gloves offer three times more puncture resistance than latex,. These gloves also conform to the hand for better dexterity.

GlovePlus Blue Vinyl Gloves
With GlovePlus Blue Vinyl Gloves, wearers gain a high-visibility blue color that is perfect for food service and food handling applications.

AMMEX Stretch Synthetic Vinyl Gloves
Stretch vinyl provides enhanced flexibility along with the comfortable fit you expect from latex, but without the latex proteins. Greater sensitivity in the palm and fingertips makes these gloves ideal for many tasks.

Xtreme Green Nitrile Gloves
Xtreme Green Nitrile Gloves have all the benefits of Xtreme Nitrile gloves combined with a bold green color that is useful for color coding.

These gloves balance price with performance. They offer supreme comfort with a variety of color coding options and also come in powdered versions depending on your needs. To add select gloves to your line up, contact us or your AMMEX representative.

AMMEXSelect Gloves
Read More

Upgrading the Sales Pitch with Digital Content


Digital channels supplement traditional marketing efforts by providing more ways to move leads down the sales funnel. This digital content not only offers a direct way to educate consumers about products and services but is also useful for a sales pitch while representatives speak with prospective clients.

Using digital content aids in lead nurturing, which involves communicating with leads throughout the sales process and educating them toward a well-informed purchase. AMMEX takes significant steps to remain at the front of the industry in regard to digital marketing and produces comprehensive and shareable content to nurture leads and close more sales.

Here is a look at why digital marketing and content are important and how AMMEX utilizes these tools during the sales pitch:

Why digital marketing matters
Building an online presence is more crucial than ever. Consumers spend more time on the Internet, so it only makes sense marketing efforts would shift in that direction. In fact, adults in the U.S. devote 11 hours per day to digital media, according to a Nielsen report. Whether it is social media, shopping or other purposes, consumers like to surf the Web.

But this does not mean digital marketing benefits only business-to-consumer sales. Online ads, videos and additional strategies also help move business-to-business leads down the sales funnel.

“AMMEX’s blog provides a large library of articles and infographics.”

Where content comes in
Content is a key aspect of digital marketing—so much so that marketing departments put increasing shares of their budgets toward building sizable libraries of videos, blogs posts and more. A poll from Smart Insights revealed most respondents felt content is the digital marketing tool that drives the biggest return on investment.

In addition to driving website traffic, content also improves engagement. Leads may start a conversation with a business through a comment thread on a blog post or share a product video via social media. In either case, the brand has more opportunities to interact with prospective business, and these scenarios are not limited to just online interactions.

How content works with lead nurturing
AMMEX sells a commoditized product, so driving leads toward a purchase is crucial. The AMMEX blog provides a large library of articles and infographics to help current and prospective clients get up to speed on their disposable gloves knowledge so they understand which product best fit their needs and why AMMEX’s lineup is the right choice for them.

However, this information does not solely have a passive place on the blog or move through only social media sharing. AMMEX sales representatives actively utilize the content during their sales pitches. With a wealth of key facts and statistics about AMMEX products at their fingertips, reps are able to quickly locate reference material to address questions, correct misconceptions about the products and overcome objections.

Even if a lead is at the top of the sales funnel, this nurturing step ensures decision-makers keep AMMEX top of mind when they are ready to close. While the competition may offer the same products at a similar quality, utilizing content means AMMEX gains an advantage with more than price—leads remember the vendor that provided helpful information in their purchase decisions. Reps may also direct leads to the blog for continued reading—and nurturing—after a call.

“Digital content also aids in lead nurturing during sales calls.”

Creating a seamless buyer journey
These days, decision-makers do a lot of the research required for a purchase decision before they contact a representative. AMMEX provides the content they need to get started and further enhances that product knowledge during the pitch. These lead nurturing efforts are part of an omnichannel approach that encompasses both traditional and digital marketing to close more deals.

A Content Marketing Institute study showed 70 percent of B2B marketers produce more content compared to the previous year. However, only 35 percent have a documented strategy. AMMEX remains at the forefront of the industry with a solid plan for not only what content it will produce, but also how that content will impact both marketing and sales processes. Through this content plan—as part of a larger digital marketing strategy—AMMEX ensures leads move down the sales funnel and make the right purchases for their needs.

AMMEXUpgrading the Sales Pitch with Digital Content
Read More

Premium Gloves


In tough settings, it is important to have a glove that stands up to the job. Premium gloves provide top quality performance for longer duration of use. Features range from raised textures for enhanced gripping power to extended cuffs for more protection of the forearm. Here are some of the premium gloves AMMEX offers:

GlovePlus Black Nitrile
These gloves have a bold look that conceals grease and grime and gives you three times the puncture resistance of latex. GlovePlus Black Nitrile Gloves are 50 percent thicker than standard nitrile for tougher applications.

Gloveworks Orange Heavy Duty Nitrile
With superior chemical resistance, Gloveworks Orange Nitrile gloves provide a high visibility color that is useful in dark environments. The raised diamond texture on both sides of the glove for a no-slip grip.

Gloveworks Heavy Duty Latex Industrial Gloves
With more elasticity than nitrile for greater comfort and dexterity. Also available in an exam version, Gloveworks HD Latex Industrial Gloves are perfect for industrial settings.

“Premium Gloves are the right choice for tough jobs.”

GlovePlus Heavy Duty Nitrile Exam Gloves
These gloves provide a full 12-inch extended cuff to protect the forearm on top of their additional barrier protection.

GlovePlus Heavy Duty Blue Latex Exam Gloves
With three times the thickness of standard latex, GlovePlus HD Blue Latex Exam Gloves ensure added protection and increased chemical resistance.

AMMEX Anti-Microbial Vinyl Gloves
Antimicrobial technology is combined with the poly-vinyl material – not just sprayed on, but blended into the material to inhibit the growth of microorganisms by breaking down cell walls for superior protection against organisms and fungus.

AMMEX Indigo Nitrile Exam Gloves
These exam grade gloves offer excellent barrier protection and chemical resistance. The unique color makes AMMEX Indigo Nitrile Exam Gloves really stand out.

Need superior, long-lasting protection and comfort at the same time? It might be time to upgrade to a premium glove. To add premium gloves to your line up contact us or your AMMEX Representative.

AMMEXPremium Gloves
Read More

Industry Trend Toward Thinner, Lighter, Low Cost


Gloves are a necessity in many industries, but the cost adds up quickly for workers who go through a lot of gloves. Some industries, such as food service or manufacturing, require more frequent glove changes than others. For this reason, the industry trend toward thinner, lighter, low cost disposable gloves, are the best choice for short duration tasks that require frequent changes.

Value driven
Businesses where Hazard Analysis & Critical Control Points (HACCP) or other regulations are a factor are required to follow strict rules to remain compliant. These rules are in place to protect the safety of workers and consumers, but they require employees to pay close attention to their activities and don and doff gloves frequently. Under HACCP, employees need to change gloves whenever they are used or torn, whenever staff begin a new task. This adds up to 20 pairs each day on average for each employee. When you consider how many employees are on each shift throughout the day at a food service establishment, the glove count grows quickly.

“Food service workers use 20 pairs of gloves each day on average.”

New technology, new trends
As manufacturing capabilities improve, it is possible to produce lighter weight gloves and still maintain the protective barrier needed. In the past, 4-5 mil gloves were the standard weight for disposable gloves. Now 3mil has become the industry standard, with the previous weight serving as the new premium grade. In addition to being lighter, these gloves have the benefit of greater flexibility and tactile sensitivity.

A growing number of industries, including automotive, janitorial, agricultural and more, are adopting the use of disposable gloves to protect workers’ hands. Occupations that traditionally did not require gloves now encourage workers to don gloves.

The need for the right glove
Not all glove decisions are solely price driven, many buyers are focused on finding the right glove for the job. According to a 2013 study from TriComB2B in partnership with the University of Dayton School of Business Administration, price dominated just 55 percent of all purchasing decisions. Product features, benefits and brand are other attributes that come into play.

For instance, many buyers in the automotive industry choose nitrile gloves over latex because the material is not as easily punctured. In addition, nitrile does not react in gasoline, as latex does. Automotive workers deal with heavy tools and sometimes sharp objects, creating a need for a heavier glove. Choosing the right glove for the job is typically more cost-effective in the long run because it results in fewer glove changes.

Many considerations go into buying disposable gloves. Cost may be a factor, but it is more important to make sure the gloves you choose are up to the specific task you need them for.

AMMEXIndustry Trend Toward Thinner, Lighter, Low Cost
Read More

Benefits of Working with a Purchasing Association


There are many advantages of participating in a purchasing association. These networks allow distributors to grow sales, develop new professional relationships and overall give businesses more flexibility in their ability to make purchases. According to the Healthcare Supply Chain Association, more than 600 organizations in the U.S. participate in some type of purchasing association. Here are few reasons why it’s beneficial to become a member of a purchasing network:

Build more personal relationships
Perhaps the greatest benefit of participating in a purchasing association is it enables distributors to grow their business contacts. Larger networks often lead to new opportunities. Through purchasing associations, distributors earn credibility with a wide range of potential customers and businesses. As a result, distributors’ reputations may also grow due to viral talk between other buying group members and customers. These conversations ultimately enable distribution companies to increase their sales and gain new business.
Annual meetings and industry shows
Buying groups often host annual meetings and industry shows for member organizations. These meetings are additional face-to-face networking opportunities and chances for distributors to learn more about the products they sell. According to an infographic from Great Business Schools, 85 percent of professionals believe in-person meetings help to build stronger and more meaningful business relationships. In other words, attending purchasing network events strengthens business partnerships.
“Purchasing networks provide opportunities for sales growth.”
While some distributors may see travel to annual meetings as an unnecessary expense, these events provide educational resources that make the time and cost worthwhile. In fact, meeting stakeholders all at once in a central locations saves time and resources for everyone involved. During these events, distributors share best practices, learn about industry trends and gain insight from keynote speakers who are often leaders in their industries. All of this information helps distributors make sales.

Become part of a larger network
Belonging to a group also gives distributors name recognition they might not have otherwise had. This means cold-calling customers no longer needs to be a frustrating experience. Customers have likely had interactions with the purchasing association before, which makes it easier for vendors to make a connection with them. Distributors are able to start the conversation off on the right foot by identifying their business as part of a larger purchasing network.

“The buying power of the network enables distributors to compete with larger chains.”

Suppliers trust the group to vet members
Members of purchasing associations obtain deals that allow them to compete with larger chains. In addition, the collective buying power of the group enables it to compete with bulk pricing from big-box stores. Smaller distribution organizations may have trouble meeting the minimum purchase amounts required by suppliers to obtain bulk pricing. When these smaller organizations band together, they are able to receive lower prices for their inventory – cost savings they pass down to their customers to remain competitive.

There are many benefits to participating in a purchasing association. Not only do distributors gain competitive deals when buying products, but they also obtain closer access to participating suppliers and invaluable networking opportunities. Working with a purchasing association gives distributors the ability to cultivate valuable relationships, which lead to sales growth.

Do you want to become part of a top-notch network of distributors? Contact your AMMEX representative or contact us on our website to learn more about becoming a distributor.

AMMEXBenefits of Working with a Purchasing Association
Read More

AMMEX’s Go-to-Market Strategy Sells More Gloves


No matter what a business sells, it is important to have a strong go-to-market strategy. What is a go-to-market strategy? Essentially, it is a comprehensive plan that details how the business will reach customers and sell products. However, for companies that sell commodities, it is arguably even more important to have a thorough strategy to introduce products to the market and gain clients. Most commodities are interchangeable, with limited ways to differentiate the physical product. With this in mind, there needs to be some way for you to differentiate yourself from competitors selling similar products.

As a disposable glove distributor, the nature of selling this commodity has forced AMMEX’s strategy to be purposeful in two key areas: having a strong focus on speed to market and introducing a program that is focused on growth tools focused on B2B and ecommerce distribution that help clients expand their respective glove categories.

AMMEX’s go-to-market strategy
Increasing speed to market is one the smartest ways to beat out the competition. Being quicker and nimbler than competitors is simply a must in the commodities business. Product differentiation options are few in number, so getting in front of the client first is crucial to success.

A speed-to-market strategy, for a commodity specifically, should contact a wide variety of people within a broad array of industries. Escalate the velocity of the sales team by increasing the number of calls and presentations to potential clients.

Stay ahead of the competition by contacting people before they do! Then, when you have their attention, follow up with something so enticing other people can’t compete with this deal AMMEX offers!

“Commodity companies need a strong go-to-market strategy.”

Marketing assistance
Anyone can sell gloves, but AMMEX helps distributors sell more gloves. AMMEX provides businesses with marketing support to bring greater awareness to the necessity of disposable gloves. In today’s fast-paced world, digital marketing is key to reaching customers quickly. Here are a few of the ways AMMEX offers marketing assistance:

  • Search engine optimization: AMMEX provides SEO-friendly, keyword-rich content and high-quality images that encourage customers to engage with businesses online. Why is this important? Almost 90 percent of consumers use search engines to make purchasing decisions. In addition, Hubspot found that customers who find a company using organic search results are 8 times more likely to buy than those who find the company through advertising.
  • Digital resources: AMMEX also provides product and training videos to help customers with the decision-making process. When shoppers watch online videos produced by the manufacturer, they are 144 percent more likely to buy the product.
  • Content: AMMEX also supercharges distributors with rebloggable content products to keep social followers engaged. According to Executive Board, buyers go through about 57 percent of their purchasing process before they even talk to the sales team. Engaging content is crucial to gain customer trust and ensuring customers keep a specific business in mind when it is time to buy.
  • Customizable marketing content: Flyers, tailored materials and product samples provide additional support tools to have on hand with the physical samples.

“The AMMEX growth program is the key differentiating feature for our products.“

Sales coaching
AMMEX’s philosophy is to make it easy for distributors to reach out to as many customers as possible, as fast as possible. We understand that although gloves are not a core product for all our distributors, they are a great residual product. Many sales reps have a wide range of SKUs and product details they need to memorize. This includes a lot of complicated information, including specs, chemical knowledge, chemical compositions and reactions to different conditions and temperatures. AMMEX takes some of this complexity away by providing a breadth of knowledge and training for sales teams.

Finally, AMMEX provides sales reps with everything they need to close a deal. At the end of the day, high-quality service and growth tools beyond the physical product are two of the key differentiators for businesses that sell commodities. Customers may think they are able to get disposable gloves anywhere, but they will not receive the same in-depth product knowledge and insight at every business. AMMEX knows glove expertise does not come overnight, so getting distributors up to speed on the differences between glove types and uses is an important step. AMMEX’s complimentary Sales Acceleration Solution® includes glove samples, training videos and other tools to help reps on the floor overcome objections and make sales.

  • Knowledge: AMMEX provides training videos and other Sales Acceleration Solution® materials to help distributors learn everything you need to know about disposable gloves. Different industries have unique needs. Sales teams need thorough knowledge of each glove to accommodate different buyers. Does the client work in health care or food service? What is the customer’s chief concern? Through our distributor login, sales reps gain access to videos, data and spec sheets to help you get a handle on the intricacies of disposable gloves.
  • Samples: Samples equal sales. Let customers try the product before they buy them since physical samples are extremely helpful for many customers. Wearing gloves is a tactile experience that includes texture, fit and thickness. Talking about the increased dexterity and form fittedness of nitrile gloves is one thing, but customers may better understand if they are able to try on the gloves themselves. Make sure you find the right glove and fit for the task.

Selling a commodity like gloves is a challenge, but with an established strategy that increases speed to market and empowers sales teams to hit the ground running, AMMEX remains competitive, and we help our distributors to do the same.

Contact an AMMEX representative today or contact us on our website to get started on becoming a distributor. If you are already a distributor, speak with your salesperson to discover more about teaming up with AMMEX and the advantages of our Sales Acceleration Solution®.

AMMEXAMMEX’s Go-to-Market Strategy Sells More Gloves
Read More